“Set your life on fire. Seek those who fan your flames”…RUMI

FIREFLY is Not your Typical Creative

She’s a Woman on a Mission

FIREFLY (aka Farah Mitha) is an award-winning, dynamic world pop recording artist, actor, speaker, and influencer, renowned for blending genres, styles, and languages into a mainstream sound that is both positive and empowering. Drawing inspiration from icons like Sia, Shakira, Rihanna, Michael Jackson, Shreya Goshal, and MIA, FIREFLY's avant-garde international style resonates with a diverse audience, particularly vulnerable youth seeking a cool, positive, and relatable role model. Beyond her creative career, she is the visionary founder of "Firefly World." This youth empowerment enterprise leverages music, technology, and social media to help young people develop healthy emotional coping skills while curating inspirational experiences worldwide.

Overcoming Challenges and Embracing Diversity

FIREFLY’s own journey has been marked by challenges, from grappling with insecurity and feelings of inadequacy to finding healing through music. Despite her South Asian upbringing discouraging a creative career, she courageously pursued her true mission. She reflects, “Music and the artists I loved taught me that my feelings were okay. They let me cry, dance, sing, and vent, and I wanted to do the same for others.”

With a background in healing, wellness, and spirituality, FIREFLY infuses her music with these elements, describing her style as "Anthemic World Pop with A Soul." Born in Canada to Kenyan Indian parents, she weaves diverse cultural influences into her work, aiming to celebrate all cultures and foster a sense of belonging for everyone.

Not Just an Artist, She’s a whole Movement

FIREFLY’s upcoming releases promise to infuse empowerment, resilience, positive energy and high vibes into her audience. She aims to create a world full of Fireflies, inspiring everyone to bask in connection, self-love, and shine as the brightest versions of themselves.

Some of her career highlights include:

• Winning the Anokhi Award for 'Most Promising Artist' in 2010
• Winning "Best Pop Act' at the Black Canadian Awards in 2014
• Nominated for "Best Established Act" at the 2015 MARTY awards
• Nominated for "Best RnB Single" for the Canadian Urban TV Awards
• Opening act at Reggae Sumfest 2010 in Montego Bay Jamaica
• Opening act for Sean Paul’s Canadian Full Speed tour in 2016
• Featured singer of the 2016 Jubilee Games theme song "Dream, Believe and Reach the Sky" alongside Salim-Sulaiman performing at the World Trade Centre Dubai, UAE with a crowd of over 10,000+ spectators
• Featured singer of the 2018 Jubilee Arts theme song performed in Lisbon Portugal at Altice Arena, for a sold out crowd of 12,000 - 3 nights in a row
• Lead Actress and singer in the 2018 Canadian tour of Rihla which also featured her original song “Guide The Way”
• Featured on Season 1 Episode 3 of FOX's hit TV Show 'I Can See Your Voice' as The Yogi
• Starring in the award winning International Short Film "Slam Dunk Sehaj' as the lead actress & theme song writer/performer
• Writing the theme song and selling out 2 shows for the Illume National Festival in Canada in August 2023.
• Recurring Appearance in TLN TV’s new series WHIP CREAM

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